{"id":387,"date":"2022-08-13T17:45:54","date_gmt":"2022-08-13T17:45:54","guid":{"rendered":"http:\/\/www.marplan.es\/blog\/?p=387"},"modified":"2022-11-13T15:59:46","modified_gmt":"2022-11-13T15:59:46","slug":"registro-de-marcas-colectivas","status":"publish","type":"post","link":"https:\/\/www.marplan.es\/blog\/2022\/08\/registro-de-marcas-colectivas\/","title":{"rendered":"REGISTRO DE MARCAS COLECTIVAS"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.marplan.es\/blog\/wp-content\/uploads\/2022\/08\/Marca-registrada-colectiva.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.marplan.es\/blog\/wp-content\/uploads\/2022\/08\/Marca-registrada-colectiva.jpg\" alt=\"\" class=\"wp-image-388\" width=\"577\" height=\"577\" srcset=\"https:\/\/www.marplan.es\/blog\/wp-content\/uploads\/2022\/08\/Marca-registrada-colectiva.jpg 450w, https:\/\/www.marplan.es\/blog\/wp-content\/uploads\/2022\/08\/Marca-registrada-colectiva-300x300.jpg 300w, https:\/\/www.marplan.es\/blog\/wp-content\/uploads\/2022\/08\/Marca-registrada-colectiva-150x150.jpg 150w\" sizes=\"auto, (max-width: 577px) 100vw, 577px\" \/><\/a><\/figure>\n\n\n\n<h1 class=\"has-theme-palette-3-color has-text-color wp-block-heading\">EL REGISTRO DE UNA MARCA COLECTIVA<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h1 class=\"has-theme-palette-1-color has-text-color wp-block-heading\"><strong>El registro de Marca Colectiva<\/strong><\/h1>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\">En primer lugar, debemos significar que las marcas colectivas son marcas de derecho privado por lo que estas marcas tienen las mismas caracter\u00edsticas que las marcas individuales.<\/h3>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\">Podr\u00e1n ser solicitadas por una asociaci\u00f3n que ser\u00e1 titular de la marca colectiva siendo sus asociados los autorizados a usarla de conformidad con las condiciones establecidas en el Reglamento de Uso.<\/h3>\n\n\n\n<h2 class=\"has-theme-palette-2-color has-text-color wp-block-heading\"><br><strong>Su finalidad<\/strong><\/h2>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\">El registro de marcas colectivas principalmente se recurre a \u00e9l cuando asociaciones de fabricantes, productores\u2026 pretendan identificar sus servicios\/productos bajo un mismo signo distintivo que mediante su autorizaci\u00f3n posibilitaran a sus asociados poder tambi\u00e9n utilizarlo.<br><\/h3>\n\n\n\n<h2 class=\"has-theme-palette-2-color has-text-color wp-block-heading\"><strong>El Reglamento de uso<\/strong><\/h2>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\">Antes nos refer\u00edamos al Reglamento de Uso y es que las marcas colectivas se rigen por un Reglamento de uso que se debe aportar junto con el formulario de solicitud de la marca y que ser\u00e1 objeto de examen por parte de la Oficina Espa\u00f1ola de Patentes y Marcas.<br><br>El reglamento de uso contiene b\u00e1sicamente las normas de uso de la marca por parte de los asociados\/autorizados, las cl\u00e1usulas por las que distintas formas de uso contrarias al contenido en el Reglamento serian objeto de prohibici\u00f3n y las sanciones previstas por esto.<\/h3>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\"><\/h3>\n\n\n\n<h2 class=\"has-theme-palette-2-color has-text-color wp-block-heading\"><strong>Duraci\u00f3n del derecho de marca colectiva<\/strong><\/h2>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\">Las marcas colectivas al igual que las marcas individuales su derecho alcanza a 10 a\u00f1os que podr\u00e1 ser renovada por periodos iguales.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"has-theme-palette-2-color has-text-color wp-block-heading\"><strong>Definici\u00f3n de marca colectiva en la Ley de marcas<\/strong><\/h2>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\">Las marcas colectivas se definen en el art. 62.1 LM como:<\/h3>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\"><em>\u201ctodo signo que, cumpliendo los requisitos del art\u00edculo 4, sirva para distinguir en el mercado los productos o servicios de los miembros de una asociaci\u00f3n titular de la marca de los productos o servicios de otras empresas\u201d.<\/em><\/h3>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\">Resulta un hecho habitual solicitar las marcas colectivas para una indicaci\u00f3n geogr\u00e1fica en lugar de una marca de fantas\u00eda.<\/h3>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\">Estas marcas son denominadas doctrinalmente como<\/h3>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\">\u201cmarcas colectivas geogr\u00e1ficas\u201d, y podemos encontrar su regulaci\u00f3n normativa en el art. 62.3 de la Ley de Marcas 17\/2001.<\/h3>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\">Este precepto establece que<\/h3>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\"><em>\u201cNo obstante lo dispuesto en el art\u00edculo 5.1.c), podr\u00e1n registrarse como marcas colectivas los signos o indicaciones que puedan servir en el comercio para se\u00f1alar la procedencia geogr\u00e1fica de los productos o de los servicios.<\/em><\/h3>\n\n\n\n<h3 class=\"has-theme-palette-2-color has-text-color wp-block-heading\"><em>El derecho conferido por la marca colectiva no permitir\u00e1 a su titular prohibir a un tercero el uso en el comercio de tales signos o indicaciones, siempre que dicho uso se realice con arreglo a pr\u00e1cticas leales en materia industrial o comercial; en particular dicha marca no podr\u00e1 oponerse a un tercero autorizado a utilizar una denominaci\u00f3n geogr\u00e1fica\u201d.<\/em><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h6 class=\"wp-block-heading\">Si tiene inter\u00e9s en ampliar informaci\u00f3n sobre este tema puede contactar con nosotros, estaremos encantando de poder ayudarle.<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/www.marplan.es\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.marplan.es\/blog\/wp-content\/uploads\/2022\/08\/IMG_2860-1.jpg\" alt=\"\" class=\"wp-image-379\" width=\"164\" height=\"97\"\/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"has-theme-palette-2-color has-text-color wp-block-paragraph\"><strong>T. 958 261 494<\/strong><\/p>\n\n\n\n<p class=\"has-theme-palette-2-color has-text-color wp-block-paragraph\"><strong>E- info@marplan.es<\/strong><\/p>\n\n\n\n<p class=\"has-theme-palette-2-color has-text-color wp-block-paragraph\"><strong>C\/ Buensuceso, 1 &#8211; 3\u00baB  18002 GRANADA<\/strong><\/p>\n\n\n\n<h6 class=\"wp-block-heading\">Si tiene inter\u00e9s en ampliar informaci\u00f3n sobre este tema puede contactar con nosotros estaremos encantando de poder ayudarle.<\/h6>\n\n\n\n<h6 class=\"wp-block-heading\">Marplan Abogados es un despacho de abogados especialista en derecho de marcas, Propiedad Industrial y Propiedad Intelectual.<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-theme-palette-9-color has-theme-palette-3-background-color has-text-color has-background wp-block-paragraph\"><strong>Si precisas asesoramiento legal&nbsp;puedes contratar una consulta de forma telem\u00e1tica por videollamada, con independencia de la ciudad o pa\u00eds en que te encuentres, para m\u00e1s informaci\u00f3n <a href=\"https:\/\/www.marplan.es\/Videoconsultas\/\">Reservar una consulta<\/a>. &nbsp;&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tambi\u00e9n puedes&nbsp;contratar nuestros servicios como abogados especializados en propiedad industrial, intelectual y nuevas tecnolog\u00edas para asesorarte o defenderte ante un procedimiento judicial o reclamaci\u00f3n extrajudicial por conflictos con una marca, patente, dise\u00f1o, derecho de autor, propiedad intelectual o nuevas tecnolog\u00edas (derecho digital)<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/www.marplan.es\/Contacto\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.marplan.es\/blog\/wp-content\/uploads\/2022\/08\/image-1.png\" alt=\"\" class=\"wp-image-405\" width=\"200\" height=\"50\"\/><\/a><\/figure>\n<\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-full is-resized\"><a href=\"https:\/\/www.marplan.es\/blog\/wp-content\/uploads\/2022\/10\/mas-de-20-anos.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.marplan.es\/blog\/wp-content\/uploads\/2022\/10\/mas-de-20-anos.jpg\" alt=\"\" class=\"wp-image-526\" width=\"231\" height=\"74\"\/><\/a><\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>EL REGISTRO DE UNA MARCA COLECTIVA El registro de Marca Colectiva En primer lugar, debemos significar que las marcas colectivas son marcas de derecho privado por lo que estas marcas tienen las mismas caracter\u00edsticas que las marcas individuales. Podr\u00e1n ser solicitadas por una asociaci\u00f3n que ser\u00e1 titular de la marca colectiva siendo sus asociados los&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[88,96,87],"tags":[124,123],"class_list":["post-387","post","type-post","status-publish","format-standard","hentry","category-marcas","category-propiedad-industrial","category-registro-de-marcas","tag-marca-colectiva","tag-registro-de-marcas-colectivas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>REGISTRO DE MARCAS COLECTIVAS - Marplan Abogados<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marplan.es\/blog\/2022\/08\/registro-de-marcas-colectivas\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"REGISTRO DE MARCAS COLECTIVAS - Marplan Abogados\" \/>\n<meta property=\"og:description\" content=\"EL REGISTRO DE UNA MARCA COLECTIVA El registro de Marca Colectiva En primer lugar, debemos significar que las marcas colectivas son marcas de derecho privado por lo que estas marcas tienen las mismas caracter\u00edsticas que las marcas individuales. Podr\u00e1n ser solicitadas por una asociaci\u00f3n que ser\u00e1 titular de la marca colectiva siendo sus asociados los...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marplan.es\/blog\/2022\/08\/registro-de-marcas-colectivas\/\" \/>\n<meta property=\"og:site_name\" content=\"Marplan Abogados\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/marplanconsultoress\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-13T17:45:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-13T15:59:46+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.marplan.es\/blog\/wp-content\/uploads\/2022\/08\/Marca-registrada-colectiva.jpg\" \/>\n<meta name=\"author\" content=\"Jes\u00fas Juguera\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@marplan_pi\" \/>\n<meta name=\"twitter:site\" content=\"@marplan_pi\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jes\u00fas Juguera\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marplan.es\\\/blog\\\/2022\\\/08\\\/registro-de-marcas-colectivas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marplan.es\\\/blog\\\/2022\\\/08\\\/registro-de-marcas-colectivas\\\/\"},\"author\":{\"name\":\"Jes\u00fas Juguera\",\"@id\":\"https:\\\/\\\/www.marplan.es\\\/blog\\\/#\\\/schema\\\/person\\\/91665b61585520875cc9fe10c97463dd\"},\"headline\":\"REGISTRO DE MARCAS COLECTIVAS\",\"datePublished\":\"2022-08-13T17:45:54+00:00\",\"dateModified\":\"2022-11-13T15:59:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marplan.es\\\/blog\\\/2022\\\/08\\\/registro-de-marcas-colectivas\\\/\"},\"wordCount\":609,\"publisher\":{\"@id\":\"https:\\\/\\\/www.marplan.es\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.marplan.es\\\/blog\\\/2022\\\/08\\\/registro-de-marcas-colectivas\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.marplan.es\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/Marca-registrada-colectiva.jpg\",\"keywords\":[\"marca colectiva\",\"registro de marcas colectivas\"],\"articleSection\":[\"Marcas\",\"Propiedad Industrial\",\"Registro de Marcas\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marplan.es\\\/blog\\\/2022\\\/08\\\/registro-de-marcas-colectivas\\\/\",\"url\":\"https:\\\/\\\/www.marplan.es\\\/blog\\\/2022\\\/08\\\/registro-de-marcas-colectivas\\\/\",\"name\":\"REGISTRO DE MARCAS COLECTIVAS - 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